A podcast can be an excellent way to ensure that your audience finds out more about you, is invested in you and wants to buy from you. It’s something that can reach many thousands of people and, if you keep creating podcasts regularly, you can quickly build up a listening audience.
It might sound easy to create a podcast, but there is a lot that goes into it, and it’s not a task you should enter into without proper preparation. No matter how natural and free-flowing a podcast might sound, no matter if it feels like a general conversation, it needs to be planned out in advance to make the most of the time you have and to get your point across as well as to keep your listeners entertained. Read on to find out how best to plan your podcast.
Use Project Management Software
Project management software is software that allows the user to effectively manage a project from one place using one platform. You can track budgets, make reports, share information, create charts, manage tasks, plan an entire project from start to finish, and communicate with your team or teams wherever they might be.
Planning a podcast becomes much easier when you use dedicated planning software since you can input topics and ideas and turn them into a cohesive idea. You can also create the entire podcast script within the software. Once it is done, you can store it safely, and check that you have not used the same topic before, as well as much more. Software like this takes a lot of time and effort away from planning any project, whether that’s a podcast or something else.
Write A Script
Even if you do nothing else, you are going to need a script for your podcast. Thinking that you will talk about a specific subject for a set amount of time is a good start, but it’s not the end – if you try to talk, then you will find you have a lot of ‘dead air’ and that you forget important elements of what you are trying to say.
Having a script means you will be able to say what you want, and you’ll never forget what the next area is you want to cover. You might worry that you will sound false or stilted, but if that is the case, you can make a script that is full of bullet points rather than writing everything out and reading it aloud.
The script should include:
• Your introduction
• Your first topic
• Your second topic
• Your third topic (and any additional topics after this)
• Your outro
To make the script more useful, you can also add where you intend to have a musical jungle to segue between topics, for example.
If you are hosting an interview, your script will be different. You can write down the questions you want to ask and make sure you listen to the answers that are given – it might be that additional questions you had are already covered, so it’s good to have some in reserve.
Advertise Your Podcast
Once the podcast has been created and is ready to be uploaded, it’s important to ensure people are going to listen to it. To do this, you can use your website, blog, and social media channels to advertise the fact that it is coming.
Make sure the link to the podcast is easy to access and that everything is working correctly so that those who want to listen to it can do so without any issues.